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Language

TVC Production

Start from a creative concept and finish a brand film: script, storyboard, shots, and music in one production.

Describe the brand film you want…

What you get

A brand film, not a rough cut

TVC Production starts from a concept and finishes a film with the craft of a brand spot: script, storyboard, shots, and music.

01 / 02

From a concept to a finished film

Give a creative direction, or ask for a concept. The production writes the script, plans the storyboard, generates each shot, and cuts them together with music.

A cinematic frame from a finished car brand film

02 / 02

Cinematic craft, one product throughout

Camera moves, light, transitions, and pacing are built for a brand film. The product stays the same from shot to shot, so the film reads as one campaign.

Four cinematic frames of one perfume bottle in a shared lighting style

How it works

From a concept to a film you can export

UGC Ads stays close to real life and works for testing products in the feed. TVC Production is the polished brand-film route, for launches and premium products that need a higher register.

01 / 04

Describe the concept

Name the product, the style, and the mood you want. If you only have a direction, the production can propose the concept before it writes.

A perfume bottle and a blank card on a dark desk, the start of a concept

02 / 04

Confirm the script and the storyboard

Review the script and the shot plan before the film is made. This is the point where the idea becomes a sequence.

Storyboard pages beside a monitor showing planned shots of one bottle

03 / 04

Generate the shots and cut the film

Each shot is generated, then the shots are edited into one film. The product stays consistent, and the cut carries the pacing of a commercial.

Three monitors showing the same watch in three different cinematic shots

04 / 04

Preview, adjust, and export

Watch the cut, make changes, then export. The finished film can be downloaded for a brand campaign or for social.

A laptop in a dark room playing a finished brand film, ready to export

Who it is for

Films this skill is built to make

Brand teams, product launches, and premium goods — beauty, electronics, jewelry, spirits — when the film needs to feel like a brand spot.

FAQ

Questions about TVC Production

What the film includes, how a production starts, and how this skill differs from UGC Ads.

What does TVC Production do?

It turns a creative concept into a finished brand film. You get a script, a storyboard, cinematic shots, music, and a cut you can export.

What do I need to provide?

A concept: the product, the style, and the mood. You can also ask the production to propose a concept before it writes the script.

What is in the production?

A creative script, a storyboard, shots generated one by one, and an edit that brings them together with music.

Will the product look the same in every shot?

The production keeps the product consistent across shots, so the film reads as one campaign.

How is this different from UGC Ads?

UGC Ads is the lived-in route, useful for testing products in a feed. TVC Production is the polished brand-film route, for brand image and premium products.

Where can the finished film go?

You can preview it, adjust it, and export it. The file is ready for a brand campaign or for social.

Who is it for?

Brand teams, product launches, and premium categories such as beauty, electronics, jewelry, and spirits, when the film needs a high register.